14February
AIS Campaign
While your houses look world class, why shouldn’t the windows also be? Presenting AIS windows which are truly world class. To make the audience open their windows to change from mundane wood/aluminium windows to AIS world class windows. USP is hassle free and instant....
12October
Windows Mobile
Task: Sell 15000 units per month on a small budget. Insight: Most Windows mobile phones have a touch screen which is seen as a better and fancier technology. Giving owners a feel that they are one up on the world. Results: Microsoft achieved their targets and the phones are a leader in the touchscreen category....